Welcome to YANCEY Design Co. I am an independent, strategic brand design studio located in Asheville, NC. I love the process of working with businesses to build, or revitalize their brands. I create identities that are unique, professional and full of character.
I have been working in the graphic design/creative field for the last 15 years, and have had the opportunity
to work with a diverse group of clients, as well as several creative companies with different design styles and theories. My past experience includes work at several small firms, one large company and myself as a freelancer.
Many of my projects have included working as part of a team to create innovative solutions to design problems. Having worked for an architecture firm, a snowboarding apparel company, four boutique design firms, and for myself as a freelancer, I have been exposed to a number of different medias, and thought processes. In my 15 years in the design field I have worn many hats, including roles as art director, graphic designer, production designer and project manager.
I believe successful design is achieved by combining creativity and thoughtful decision making. Over the course of my career, I've had the pleasure of working with creative and talented teams. Each step has allowed me to develop my own skillset and eye for design.
My passion for culture, art, life, fashion and design is what fuels me to want to explore how design functions on different platforms.